Extenda Retail optimizes cloud operations and accelerates AI readiness with DoiT

Global retail software provider reduces SSD storage waste and gains architectural clarity through strategic partnership with DoiT

DoiT Cloud Intelligence™
Extenda Retail

DoiT's Customer Success and Forward Deployed Engineering teams work very closely with us. The regular sessions with our CSM keep us focused on the right priorities, and the FDEs provide the deep technical guidance we need to validate decisions and optimize our environment. That combination has been genuinely valuable for us.

Alexander Lundberg Santos
Platform Engineer at Extenda Retail

The Challenge

As Extenda Retail scaled its Google Cloud environment, maintaining financial transparency and operational control became increasingly critical. The team needed proactive support to prevent inefficiencies, reduce churn risk, and make confident architectural decisions across both established Google Cloud services and emerging AI technologies.

The Solution

DoiT assigned a dedicated Customer Success Manager who established bi-weekly strategic sessions and coordinated Forward Deployed Engineer engagements. The team conducted detailed SSD storage analysis, executed storage tier rebalancing, and provided architectural guidance for AI initiatives including chatbot development.

Results

  • Reduced inefficient use of high-cost SSD storage while maintaining performance for critical systems
  • Gained greater visibility into cloud spend through detailed reporting and cost-anomaly detection
  • Accelerated decision-making when selecting Google Cloud services with expert guidance
  • Faster incident resolution through collaborative troubleshooting and root cause analysis

Meet Extenda Retail

Extenda Retail is a global provider of retail software and services that support customer checkout, scanning, and back-end warehouse logistics. As the company continues to modernize its platform, it is developing High Retail, a fully cloud-native solution built on Google Cloud. Alex Lundverg Santos, Platform Lead at Extenda Retail, is responsible for selecting Google Cloud products, defining platform architecture, and ensuring strong security and governance.

Strategic Partnership and Optimization

DoiT assigned dedicated Customer Success Manager Kinga Tegdesova, who established bi-weekly strategic working meetings focused on prioritization and roadmap alignment. Forward Deployed Engineers Hannes Hayashi and Sasha Heyer provided targeted support for infrastructure optimization and AI architectural guidance. The team activated Cloud Diagrams and conducted comprehensive insight reviews to identify optimization opportunities.

SSD Storage Optimization Initiative

One of the most impactful initiatives was an insight review focused on SSD storage utilization. Extenda Retail's infrastructure relied heavily on high-performance SSDs, which accounted for significant cloud spend. Using customized SSD filters, the team analyzed workloads based on actual throughput and discovered many services were consuming premium SSD resources without requiring the performance characteristics. This led to strategic storage tier rebalancing that reduced waste while maintaining system reliability.

AI Initiative Support

DoiT supported Extenda Retail's early exploration of an AI-powered chatbot intended to serve both customers and end-users. In dedicated architectural sessions, the teams reviewed design patterns, data requirements, and Google Cloud services to support the solution. This guidance helped validate technical approaches and accelerate confident decision-making for emerging AI technologies.

Future Expansion Plans

Extenda Retail plans to expand its use of DoiT Cloud Intelligence as it continues scaling its platform. The team is preparing to onboard DataHub once datasets are ready and closely watching Cloud Diagrams evolution, particularly features providing deeper visibility into traffic flow and system interactions. DoiT remains a trusted partner combining proactive Customer Success with deep engineering expertise.

See how DoiT helps cloud teams control spend

Explore how DoiT Cloud Intelligence helps teams improve visibility, governance, and unit economics across cloud environments.

Story overview

Extenda Retail

More customer stories

Promptly

Promptly scales patient-care AI with DoiT's Accelerator

$600K
Annual cloud cost savings
3x
Months of engineering time saved
Monta

Monta scales EV charging infrastructure with cost-efficient cloud operations

250,000
EV charge points managed globally
Wicked Reports

Wicked Reports turns GenAI from prototype to revenue with DoiT's Accelerator

3 months saved
of development time saved using DoiT's Cloud Accelerator
25% faster
prototype-to-production timeline compared to internal estimates
$0 additional spend
zero additional infrastructure spend during prototype build thanks to AWS credits and DoiT's optimization
DaySmart

DoiT's Cloud Accelerator transforms DaySmart's data into scalable AI-driven insights

90 days
From POC to deployment
90 days
From POC to deployment with zero internal engineering time required
6x
Engineers worth of resource saved
Vivaticket

DoiT's CloudFlow brings control to Vivaticket's complex AWS environments

15min
Environment creation time
15min
Environment creation time (vs 3 days before)
20min
Application deployment in immutable mode
Bloomerang

DoiT's Cloud Diagrams give Bloomerang real-time clarity at scale

16%
Reduction in infrastructure costs
100%
Real-time visibility across cloud environments

What they say

Promptly

DoiT was a true partner, not a vendor. They helped us understand the problem, refine the vision, and build something production-ready far faster than we could have on our own. Their expertise, responsiveness, and commitment made all the difference.

Dr. Anish Kapur, Founder & CEO, Promptly

Extenda Retail

DoiT's Customer Success and Forward Deployed Engineering teams work very closely with us. The regular sessions with our CSM keep us focused on the right priorities, and the FDEs provide the deep technical guidance we need to validate decisions and optimize our environment. That combination has been genuinely valuable for us.

Alexander Lundberg Santos, Platform Engineer at Extenda Retail

Monta

When we started working with DoiT, we deployed Flexsave to save time and reduce complexity. We still use it today. But what really stands out is the expert support. Having someone to collaborate with on deep cloud cost topics, someone who really understands the nuances, is incredibly valuable.

Jesper Terkelsen, CTO at Monta

Wicked Reports

DoiT's Cloud Accelerator turned our AI idea into a shipped product, saving at least three months of development and delivering reliable, explainable insights our customers trust.

Scott Desgrosseilliers, CEO and co-founder, Wicked Reports

DaySmart

Working with DoiT gave us the speed of a startup and the rigor of an enterprise R&D lab. We launched an AI feature in ninety days with zero engineering lift, unified our cloud visibility across multiple products and built a foundation to scale AI responsibly.

Tim Green, SVP of AI, DaySmart

Vivaticket

Our AWS environment had grown rapidly, and complexity was outpacing control. DoiT helped us bring structure and clarity, aligning financial and technical decisions through a shared foundation.

Maurizio Trezzi, Director of IT, Vivaticket

Blumira

DoiT gives us contextual insight into what's happening in our cloud environment. That helps us ensure we're meeting customer needs while managing our costs. It's that central pane of glass that lets engineering and finance work together, powered by the technology and backed by DoiT's people.

Matt Warner, Co-Founder and CEO at Blumira

TradeLocker

For anyone considering DoiT: do it. The tools pay for themselves. We've reduced costs, improved visibility, and built a platform that can scale globally with control and confidence.

Matej Serbec, CTO, TradeLocker

Bloomerang

DoiT didn't just give us a product – they gave us clarity. Cloud Diagrams has helped our teams understand what we're running, why we're running it, and where we can improve. The real-time visibility is a game changer for engineering, leadership, and everything in between.

Donnie Green, VP of Platform Engineering, Bloomerang

Sentric Music

With maybe 5-10 minutes, Ava had guided me right down into the low-level detail of the services that we were running in our compute environment, named the exact instances that were starting to chew through our money, produced a report for me that showed that this was almost a direct correlation to the cost growth that we were seeing, which meant that we were able to get on top of it pretty much immediately.

Stephen Roughley, Head of Engineering at Sentric Music

Atadex

With DoiT Cloud Intelligence™ managing our procurement and DoiT's engineers acting as an extension of my team, my costs are down, my efficiency is up, and my profitability is up

Mitch Bernet, Founder and CEO at Atadex

Skyral

A key takeaway for me working with DoiT is that the level of professionalism is extremely high. They're an obvious choice if you're looking for a partner to help implement best practices in your cloud environment and reduce cost.

Oliver Young, Senior Technical Manager at Skyral

Reimagination Technologies

We knew WhatsApp was the perfect channel for global remittances, but building secure, real-time conversations across languages was a massive challenge. DoiT helped us break through. They didn't just advise, they helped us architect and launch a GenAI solution that's 100x more powerful than what we had. We're now in a completely different league.

Jaime Gonzalez-Gasque, CEO, Reimagination Technologies

Your cloud bill shouldn't be a mystery

Let us show you what ships this week.