Onedot Cuts AWS Costs by 20% While Scaling Its Ecommerce AI Platform with DoiT

November 2023

AI-powered product data platform optimizes cloud architecture and reduces operational overhead

20%: reduction in AWS cloud expenditure

“We were having some issues with cost management across our AWS workloads. We turned to DoiT for help with resource planning and architectural guidance so we could get the most from our data processing on AWS while keeping our cloud bill under control.”
Tobias Widmer
Founder and CTO of Onedot

The Challenge

Onedot needed automatic, elastic scaling to maximize compute efficiency and optimize cloud spend without allowing costs to grow unpredictably. The company was having issues with cost management across AWS workloads and needed resource planning and architectural guidance.

The Solution

DoiT implemented a two-pronged approach: conducting an AWS Well-Architected Review and optimizing resource usage. The solution included implementing Flexsave for Compute to automate AWS Savings Plans coverage, using DoiT Console for deeper visibility, and migrating from Amazon EMR to Amazon EKS after thorough cost analysis.

Results

Reduced AWS cloud expenditure by more than 20% within three months
Automated management of AWS Savings Plans coverage for continuous cost optimization
Improved platform stability and performance through architectural refinements
Enabled leaner, more cost-efficient operations while scaling business growth

Meet Onedot

One-third of the world's population now shops online, accounting for more than 20% of global retail sales annually. For every one of those billions of physical products sold, a corresponding set of product data is required to accurately describe it in a digital storefront. The challenge is that every supplier structures and describes product data differently. Managing this vast and inconsistent data landscape can be a major operational burden for retailers. That's why many leading international retailers turn to Onedot. Its AI-powered platform automates the sourcing, onboarding, enrichment, and syndication of product data at scale. More than 500 million products have already been processed by Onedot's AI, helping retailers improve product discoverability, enhance the customer experience, and significantly reduce operational overhead.

Automating AWS Instance Capacity with Flexsave for Compute

Onedot's first step toward optimizing cloud spend was implementing Flexsave for Compute, automating the management of AWS Savings Plans coverage to continuously maximize commitment-based discounts. This enables Onedot to scale workloads up or down without unexpected bill spikes and without manually adjusting commitments. The automated approach provides predictable cost management while maintaining operational flexibility.

Continuous Infrastructure Refinement

Onedot began using the DoiT Console to gain deeper visibility into AWS cloud usage. Working alongside DoiT consultants, the team implemented automated alerts to detect unusual usage patterns likely to increase costs. With these insights, Widmer and his team collaborated with DoiT to analyze spending patterns and refine AWS infrastructure design to improve cost efficiency and operational performance.

Getting the Big Architectural Decisions Right

A major strategic discussion centered on Onedot's use of Apache Spark on Amazon EMR. The team evaluated whether migrating to a self-managed Kubernetes cluster—or running Spark on Kubernetes—could reduce cloud expenditure. In collaboration with DoiT, Onedot conducted an in-depth cost comparison of various architectural approaches. Ultimately, the team determined that using Amazon EKS, AWS's managed Kubernetes service, would be more cost-effective than continuing with EMR or managing a self-hosted Kubernetes cluster.

Results and Future Growth

Within the first three months of engagement, Onedot reduced its AWS cloud expenditure by more than 20% through Flexsave for Compute and architectural rebalancing. The company continues working with DoiT to strengthen its security posture in preparation for international ISMS certifications while refining the architecture to improve efficiency, performance, and platform stability. These improvements enable Onedot to process and deliver product data faster and more reliably while operating with a leaner and more cost-efficient cloud infrastructure.

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Story overview

What they say

DoiT was a true partner, not a vendor. They helped us understand the problem, refine the vision, and build something production-ready far faster than we could have on our own. Their expertise, responsiveness, and commitment made all the difference.

Dr. Anish Kapur, Founder & CEO, Promptly

DoiT's Customer Success and Forward Deployed Engineering teams work very closely with us. The regular sessions with our CSM keep us focused on the right priorities, and the FDEs provide the deep technical guidance we need to validate decisions and optimize our environment. That combination has been genuinely valuable for us.

Alexander Lundberg Santos, Platform Engineer at Extenda Retail

When we started working with DoiT, we deployed Flexsave to save time and reduce complexity. We still use it today. But what really stands out is the expert support. Having someone to collaborate with on deep cloud cost topics, someone who really understands the nuances, is incredibly valuable.

Jesper Terkelsen, CTO at Monta

DoiT's Cloud Accelerator turned our AI idea into a shipped product, saving at least three months of development and delivering reliable, explainable insights our customers trust.

Scott Desgrosseilliers, CEO and co-founder, Wicked Reports

DaySmart

Working with DoiT gave us the speed of a startup and the rigor of an enterprise R&D lab. We launched an AI feature in ninety days with zero engineering lift, unified our cloud visibility across multiple products and built a foundation to scale AI responsibly.

Tim Green, SVP of AI, DaySmart

Our AWS environment had grown rapidly, and complexity was outpacing control. DoiT helped us bring structure and clarity, aligning financial and technical decisions through a shared foundation.

Maurizio Trezzi, Director of IT, Vivaticket

DoiT gives us contextual insight into what's happening in our cloud environment. That helps us ensure we're meeting customer needs while managing our costs. It's that central pane of glass that lets engineering and finance work together, powered by the technology and backed by DoiT's people.

Matt Warner, Co-Founder and CEO at Blumira

For anyone considering DoiT: do it. The tools pay for themselves. We've reduced costs, improved visibility, and built a platform that can scale globally with control and confidence.

Matej Serbec, CTO, TradeLocker

DoiT didn't just give us a product – they gave us clarity. Cloud Diagrams has helped our teams understand what we're running, why we're running it, and where we can improve. The real-time visibility is a game changer for engineering, leadership, and everything in between.

Donnie Green, VP of Platform Engineering, Bloomerang

Sentric Music

With maybe 5-10 minutes, Ava had guided me right down into the low-level detail of the services that we were running in our compute environment, named the exact instances that were starting to chew through our money, produced a report for me that showed that this was almost a direct correlation to the cost growth that we were seeing, which meant that we were able to get on top of it pretty much immediately.

Stephen Roughley, Head of Engineering at Sentric Music

Atadex

With DoiT Cloud Intelligence™ managing our procurement and DoiT's engineers acting as an extension of my team, my costs are down, my efficiency is up, and my profitability is up

Mitch Bernet, Founder and CEO at Atadex

Skyral

A key takeaway for me working with DoiT is that the level of professionalism is extremely high. They're an obvious choice if you're looking for a partner to help implement best practices in your cloud environment and reduce cost.

Oliver Young, Senior Technical Manager at Skyral

We knew WhatsApp was the perfect channel for global remittances, but building secure, real-time conversations across languages was a massive challenge. DoiT helped us break through. They didn't just advise, they helped us architect and launch a GenAI solution that's 100x more powerful than what we had. We're now in a completely different league.

Jaime Gonzalez-Gasque, CEO, Reimagination Technologies

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